TRAINING 2 UK

COURSE FEE DONATED TO CHARITY Macmillan Cancer Support


Overview
Course content

Description

How do I create a business Facebook account?

Go to business.facebook.com/overview. Click Create Account. Enter a name for your business, your name and work email address and click Next. Enter your business details and click Submit.


Is a Facebook business account free?

How Much Does a Facebook Business Page Cost? Just like Facebook profiles and groups, you can set up and use a Facebook Business Page for free – regardless of how many followers or likes you have. Even if you spend money on Facebook Ads, there's still no charge for the organic aspects of your Facebook Business Page.


Why do I have a Facebook business account?

Facebook business accounts exist so that people can administer Facebook Pages and campaigns without a personal profile. Business account users cannot view other users' profiles or pages; they only have access to their own Pages and Ads. These accounts are also not viewable to other users.

When you set up a profile for your business, you are creating a separate account for your business as if it were a person. ... An easy way to remember the difference between a Facebook profile and a Facebook page is that that Facebook profiles are for people, while Facebook pages are for businesses.


In our experience as a Digital Marketing agency, if you have spent time creating a Business Page on Facebook, it is still worth taking the time to engage with it. The people who liked it are still there, and with some small tweaks to your approach, you can grow your engagement level.


Who Sees My Business Page? Business pages don't require your permission for people to view them: anyone can see your page. People who Like your page are called Fans, and they will see your business posts in their NewsFeed. The number of fans who see your posts is called Reach.


While Facebook is more popular among B2C marketers, statistics say it is equally relevant for B2B marketers. ... 90 million small businesses use Facebook – Hootsuite. An estimated 87.1% of US marketers will use Facebook for marketing in 2020 – eMarketer. 65% of B2B marketers use Facebook ads – Social Media Examiner.


What you'll learn


  • How To Create An FB Business Account

  • How To Edit Business Settings

  • How To Add FB Page Or Create FB Page

  • How To Write Your Ad Creatives

  • How To Create Campaign Conversions For Lead Generation

  • Understanding Campaign and Ad Objectives

  • Security Measure - How To Set Ad Spend Limit

  • How To Add Customer List To Audiences

  • Campaign Budget Optimization (CBO)

Requirements

A Facebook account is required for this course.

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£2.00
30 Day Money Back Guarantee
This course includes:
  • 3 hours on-demand video

  • Full lifetime access

  • Downloadable resources

  • Access on mobile and TV

  • Certificate of completion